Stakeholder mapping – stakeholder analysis

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It goes without saying that it is important for organisations to understand the expectations of their stakeholders. According to Johnson, Scholes, and Whittington (2006), stakeholders refer to individuals or groups who depend on an organisation to fulfill their own goals and on whom, in turn, the organisation depends. Types of stakeholders Stakeholders can be divided into different groups. According to BPP Learning Media (2010), there are three broad types of stakeholders in an organisation as follows: Internal stakeholders Connected stakeholders External stakeholders Examples of internal stakeholders are employees and management. […]

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What is business environment?

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  Understanding business environment is important for any business organisations. Environment can play a very significant role in the ups and downs of a business. However, understanding it may sometimes be difficult due to the interconnections of a number of separate issues within it. Business environment can be divided into two groups: macro environment and micro environment. The micro environment refers to the forces which are very close to the company, whereas the macro environment includes wider societal forces which can impact on the micro environment. The micro environment includes […]

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What is strategy? Definition and types of strategy

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No doubt that there has been an extensive research on the meaning and nature of strategy. Certainly, organisations need strategies for a variety of reasons. Without strategies, organisations lack  future direction.  The discussion which follows focuses on the definition and nature of strategy from a business point of view. Definition of strategy ‘Strategy is the direction and scope of an organization over the long-term: which achieves advantage for the organization through its configuration of resources within a challenging environment, to meet the needs of markets and to fulfill stakeholder expectations’ […]

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How to deal with workplace conflict? 7 techniques to deal with conflict

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Conflict is something inevitable in workplace. A number of issues come up when two or more people start working together. Different personalities, differences in aims and objectives, differing approaches to work activities and so on, push people to disagreement with each other. However, regardless of what the causes of discord are, dealing with it is one of the important managerial responsibilities. This article will focus on some techniques which can be used by managers to deal with workplace conflict. Definition of conflict ‘Conflict is disagreement between two or more or […]

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Why do customers modify or even postpone a buying decision?

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While a customer’s decision to amend or cancel a buying decision is influenced by a number of factors, one of the main factors is the customer’s perceived risk. According to Kotler et al (2009), consumers may perceive many types of risk in buying and consuming a product. For example: Functional risk: The customer may feel that the product will not perform up to his/her expectations. This feeling reduces the importance of buying the product to insignificance. Physical risk: Physical risk is another important factor to consider. A customer may avoid […]

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10 tips to deliver an excellent customer service

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Customer service is very important for the success of a restaurant. Customers go to restaurants not only to eat delicious food, but also to enjoy the whole experience. A minor mistake in service may cause a great deal of customer resentment. As a restaurant owner/manager, you do not want it happen at all. Rather, you would perhaps like to win the hearts and minds of your customers to such an extent that they are very happy with your restaurant which is reflected by their repeat purchase and referrals. This mini […]

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Differences between Tourism and Hospitality

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The terms ‘Tourism’ and ‘Hospitality’ are often used together side by side and they sound like the same thing. Formal university degrees are offered on both together e.g. BA (Hon’s) in Tourism and Hospitality Management. However, they are not the same thing. Although, they are considered to be under the same roof, some differences exist between the two. Definition of tourism Tourism refers to the sum of the relationships arising out of the activities of persons travelling to and staying in places outside their usual environment for not more than […]

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The safest airlines in the world

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Image: www.qantas.com Recent aviation accidents and incidents have caused panic to many air passengers and people in general. People are very concerned about the safety of airlines, and therefore, would like to know they are travelling with safe and reliable airlines. However, how would they know which airlines are the safest to travel with? AirlineRatings.com has an answer to this question. AirlineRatings.com is the world’s only safety and product rating website (Smith, 2016). This website has recently announced its top twenty safest airlines and top ten safest low cost airlines […]

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Learning styles – definition and types of learning styles

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Definition of learning styles Different people learn in different ways. These different ways are generally called learning styles. According to Stewart and Felicetti (1992), learning styles are those educational conditions under which a student is most likely to learn. These approaches are simply preferences people exhibit, not requirements of any kind. Coffield et al. (2004) has identified 71 models of learning styles. 13 out of the 71 models have been categorised as major models. Kolb’s Learning Style Inventory (LSI) and Honey and Mumford’s Learning Styles Questionnaire (LSQ) are widely known […]

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What is literature review?

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Researchers need to become familiar with the appropriate concepts and the past work concerning their chosen subject. This is where a literature review becomes relevant and important. A number of writers have attempted to define literature review and came up with some very good ideas and concepts. Definition of literature review A literature review is the background to the research, where it is important to demonstrate a clear understanding of the relevant theories and concepts, the results of past research into the area, the types of methodologies and research designs […]

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