Decision making unit (DMU) This article aims to explore the concept of decision making unit (DMU) in detail. It goes without saying that business decisions…
Last updated: October 2016 Image: Pixabay What is marketing mix? The marketing mix is one of the most famous and widely discussed marketing topics. A…
Last updated: October 2016 Image: Pixabay Marketing Key Role: Marketing is a very important business function. It is extremely difficult (if not impossible) for a…
Last updated: October 2016 Image: Pixabay English Premier League The English Premier League is the top tier of the English football league system. It was…
Sustainable tourism has its roots in sustainable development. The latter refers to the development that meets the needs of the people today without compromising the…
Last updated: October 2016 What is the impact of a weaker Pound? The value of the Pound has recently suffered a sharp fall. The result…
Last updated: October 2016 Maslow’s hierarchy of needs theory The hierarchy of needs theory was developed by Abraham Maslow in 1954 even though the origin…
Last updated: October 2016 What is marketing? The Chartered Institute of Marketing defines the management process responsible for identifying, anticipating and satisfying customer requirements profitably.…
Last updated: October 2016 Image: Pixabay Sport as a business development. The history of sport can be dated back to ancient eras, but there eventually came…
The most popular cake recipe by far is the classic vanilla sponge, known more commonly as a Victoria sandwich or Victorian cake. Typically consisting of…









