
Qualitative vs quantitative research
There is no doubt that it is very important for you to understand the differences between qualitative research and quantitative research methods if you were to carry out a research project. While we can divide research methods broadly into quantitative and qualitative methods, what method you should choose depends on your research philosophy, approach (e.g. deductive and inductive), and your research questions. Your own preference may also determine what method you select. This article is about qualitative vs quantitative research. It aims to identify the differences between qualitative research and […]
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