How And What

SWOT analysis of YouTube

SWOT analysis of YouTube This SWOT analysis of YouTube aims to provide the readers with a comprehensive insight into the strengths and the weaknesses of YouTube. It also aims to examine the opportunities the company should explore and the threats it needs to keep an eye on. YouTube is the largest video-sharing website in the world, headquartered in California, the USA. Strengths of YouTube YouTube was originally developed by three former employees of PayPal – Jawed Karim, Steve Chen, and Chad Hurley. The trio’s understanding and experience of the industry […]

SWOT analysis of Samsung – Samsung SWOT analysis

By: Jo David | Tags: Marketing Essentials

SWOT analysis of Samsung This detailed SWOT analysis of Samsung aims to examine the internal and the external environments of Samsung. It aims to examine the strengths and the weaknesses of the company. It also aims to examine the opportunities Samsung should explore and the likely threats it should keep an eye on. Samsung is a South Korean multinational conglomerate headquartered in Samsung Town, Seoul. It was founded by Lee Byung-Chul in 1938. Strengths of Samsung Samsung is a diversified company that has three core areas of business i.e. consumer […]

SWOT analysis of Uber

By: Jo David | Tags: Marketing Essentials

SWOT analysis of Uber This detailed SWOT analysis of Uber aims to examine the strengths and the weaknesses of Uber. It also aims to examine the opportunities the company should explore and the threats it should keep an eye on. Uber Technologies Inc. is a transportation network company (TNC) headquartered in San Francisco, California (USA). Strengths of Uber As of April 2019, Uber operates in 65 countries and over 600 cities worldwide. Its major US offices are in New York City, Chicago, Washington D.C, Seattle, and Los Angeles. The major […]

SWOT analysis of Nike

By: Jo David | Tags: Marketing Essentials

SWOT analysis of Nike This detailed SWOT analysis of Nike aims to examine the strengths and the weaknesses of Nike. It also aims to examine the opportunities the company should explore and the threats it should keep an eye on. Nike, Inc. is an American multinational corporation headquartered in Oregon, USA. It was founded by Phil Knight and, Bill Bowerman in 1964 and was originally named as Blue Ribbon Sports (BRS). Strengths of Nike As of March 2019, Nike operates more than 1100 retail stores worldwide, and its products are […]

SWOT Analysis of Pepsi (PepsiCo)

By: Jo David | Tags: Marketing Essentials

SWOT Analysis of Pepsi (PepsiCo) This is a detailed SWOT analysis of Pepsi (PepsiCo). It aims to look into the strengths and the weaknesses of PepsiCo. It also aims to look into the opportunities the company should explore and the threats it should keep an eye on. PepsiCo is a multinational food, snack, and beverage corporation headquartered at New York in the United States. Strengths of Pepsi (PepsiCo) PepsiCo is one of the most famous companies in the world. It has 22 brands that generate more than $1 billion each […]

SWOT analysis of Bank of America (BofA)

By: Jo David | Tags: Finance

SWOT analysis of Bank of America (BofA) This is a detailed SWOT analysis of Bank of America. It aims to analyse the strengths and the weaknesses of Bank of America. It also aims to explore the opportunities and the threats facing the bank. The Bank of America Corporation is an American multinational investment bank and financial services company. While the bank has a long history, the Bank of America brand was introduced in 1998 as a result of the merger of BankAmerica and NationsBank. Strengths of Bank of America Bank […]

SWOT analysis of JPMorgan Chase

By: Jo David | Tags: Finance

SWOT analysis of JPMorgan Chase This is a detailed SWOT analysis of JPMorgan Chase. It aims to analyse the strengths and the weaknesses of JPMorgan Chase. It also aims to explore the opportunities and the threats facing the bank. JPMorgan Chase & Co. is an American multinational bank headquartered in New York. Strengths of JPMorgan Chase JPMorgan Chase is the largest bank in the United States. This is the result of the merger of J.P. Morgan and Company and Chase Manhattan Corporation in 2000. JPMorgan Chase is also one of […]

SWOT analysis of Ryanair

By: Jo David | Tags: Marketing in Tourism & Hospitality

SWOT analysis of Ryanair This is a detailed SWOT analysis of Ryanair. It aims to analyse the strengths and the weaknesses of Ryanair. It also aims to explore the opportunities and the threats facing the airline. Ryanair is a low-cost airline, headquartered in Dublin, Ireland. It was founded in 1984 by the Ryan family. Strengths of Ryanair Ryanair carries over 130 million passengers a year on more than 2000 daily flights. As of December 2018, it flies to 215 destinations in 37 countries. In 2017, it became the first European […]

Marketing mix of Amazon

By: Jo David | Tags: Marketing Essentials

Marketing mix of Amazon (4Ps of Amazon) This is a detailed analysis of the marketing mix of Amazon. It analyses the 4Ps (Product, Price,Place, and Promotion) of Amazon and explains the company’s business & marketing strategies. Amazon (Amazon.com, Inc.) is an American e-commerce and cloud computing company headquartered in Washington, the USA. It was founded by Jeff Bezos in 1994. Amazon products Though Amazon started its journey with books only, it now offers millions of products under different categories. Some of the top Amazon product categories are clothing, shoes & […]

PESTEL analysis of France

By: Jo David | Tags: Global Business Issues

PESTEL analysis of France This is a detailed PESTEL analysis of France. The aim of this article is to explore some of the political, economic, social, technological, environmental, and legal factors affecting France today. France is officially known as the French Republic. It is a very powerful player on the global political stage. Political factors affecting France France is one of the most important countries in the Western world, and plays a highly significant role in international affairs. It is a founding member of the United Nations and serves as […]