How And What

SWOT analysis of Adidas

By: Jo David | Tags: Marketing Essentials

SWOT analysis of Adidas This detailed SWOT analysis of Adidas aims to examine the strengths and the weaknesses of Adidas. It also aims to examine the opportunities the company should explore and the threats it should keep an eye on. Adidas is a multinational company founded by Adi Dassler at the small town of Herzogenaurach in Germany. Strengths of Adidas Global presence of Adidas is noteworthy. As of March 2018, the company employs 56,888 people from over 100 countries. The total number of stores worldwide is 2464 (Adidas 2018). With […]

SWOT analysis of Air New Zealand

By: Jo David | Tags: Marketing in Tourism & Hospitality

SWOT analysis of Air New Zealand This article is about a detailed SWOT analysis of Air New Zealand. It aims to examine the strengths and the weakness of Air New Zealand. It also aims to examine the opportunities the airline should explore and the threats it should keep an eye on. Strengths of Air New Zealand Air New Zealand is a world-class airline based in Auckland. It is the flag carrier of New Zealand. It flies to Australia, the South West Pacific, Asia, North America, South America and the United […]

SWOT analysis of Domino’s

By: Jo David | Tags: Marketing in Tourism & Hospitality

SWOT analysis of Domino’s This article is about a detailed SWOT analysis of Domino’s. It aims to address the internal and the external environments of Domino’s by examining its strengths, weaknesses, opportunities and threats. Domino’s Pizza, simply known as Domino’s, is a leading pizza brand in the USA and many other countries in the world. Strengths of Domino’s Domino’s is a major pizza brand in the USA. It is also a major player in the UK, the Republic of Ireland, Iceland, Norway, and some other countries. It was founded in […]

SWOT analysis of Duke Energy

By: Jo David | Tags: Marketing Essentials

SWOT analysis of Duke Energy This SWOT analysis of Duke Energy aims to provide the readers with a comprehensive insight into the strengths and the weaknesses of Duke Energy. It also aims to examine the opportunities the company should explore and the threats it needs to keep an eye on. Strengths of Duke Energy Duke Energy is one of the largest electric power holding companies in the USA. It is a Fortune 125 company and listed in New Your Stock Exchange. It supplies electricity to around 7.4 million U.S. customers. […]

Ecotourism definition and characteristics

By: Jo David | Tags: Tourism Industry

There is no doubt that tourism has made great contributions to the world economy. However, the negative impact of tourism is an issue of major concern for environmentalists, governments, and in fact all of us. Consequently, organisations and governments around the world have taken a number of initiatives to reduce the negative impact of tourism. Many academics and regulatory bodies have also come up with different ideas and concepts. One of those ideas is ecotourism. So, let’s now have a look at ecotourism definition, characteristics and other related issues. Ecotourism […]

Tourism definition

By: Jo David | Tags: Tourism Industry

Tourism is one of the fastest growing economic sectors in the world. It has immensely contributed to the world economy. Today, tourism has indeed become a dominant source of income for many countries. Understandably, tourism has drawn a lot of interest in academic, public, and private spheres. The aim of this article is therefore to have a quick look at the definitions and forms of tourism. Tourism definition It is not surprising to see that for many people, tourism tends to be synonymous with holidays. To them, tourism is leisure […]

PESTEL analysis of Canada

By: Jo David | Tags: Global Business Issues

This is a generic PESTEL analysis of Canada. You may know that Canada is the 2nd largest country in the world by total area. It is also a rich and beautiful country. With a service-oriented economy and growth in manufacturing, Canada has become one of the top economies in the world. PESTEL analysis of Canada This article aims to examine some of the political, economic, social, technological, environmental, and legal factors affecting Canada today. Political environment in Canada Canada is a founding member of the United Nations and is a […]

SWOT analysis of KFC (Kentucky Fried Chicken)

By: Jo David | Tags: Marketing in Tourism & Hospitality

This concise SWOT analysis of KFC aims look into the strengths and the weaknesses of KFC. It also aims to look into the opportunities the company should explore and the threats it should keep an eye on. SWOT analysis of KFC – KFC SWOT analysis Strengths of KFC Global presence KFC stands for Kentucky Fried Chicken. It is an America fast food restaurant chain that is famous for its fried chicken specialisation. As of March 2018, it has over 20,500 outlets in more than 125 countries and territories around the […]

SWOT analysis of Burger King

By: Jo David | Tags: Marketing in Tourism & Hospitality

This concise SWOT analysis of Burger King looks into the strengths and the weaknesses of Burger King. It also looks into the opportunities the company should explore and the threats it should keep an eye on. SWOT analysis of Burger King – Burger King SWOT analysis Strengths of Burger King Global presence Burger King is the 2nd largest fast food hamburger chain in the world. It serves more than 11 million customers worldwide every day (Burger King Corporation, 2018). It operates in almost 100 countries and US territories. Many people […]

SWOT analysis of American Airlines

By: Jo David | Tags: Marketing in Tourism & Hospitality

This concise SWOT analysis of American Airlines aims to address some of the internal and the external factors that affect American Airlines. It aims to analyse the strengths and the weaknesses of the airline. It also aims to explore the opportunities the airline should pursue and the threats it should keep an eye on. SWOT analysis of American Airlines – American Airlines SWOT analysis Strengths of American Airlines American Airlines is one of the largest airlines in the world. It is a founding member of the oneworld® alliance. The oneworld® […]