Employers look for applicants with appropriate qualifications, skills, and experience. As competition is high in the job markets, a prospective job applicant needs to ensure…
Last updated: February 2017 What is business ethics? Ethics is a system of moral principles that govern the conduct of a person. According to Hill…
Last updated: February 2017 What are employers looking for? With many people looking for jobs in competitive employment environments, it is very important to ponder…
What is BCG matrix? BCG matrix is an important strategic planning tool. It was developed by Bruce D. Henderson for the Boston Consulting Group (BCG)…
PESTEL analysis of Asda This article offers a detailed PESTEL analysis of Asda. PESTEL analysis is a very important framework for strategic planning. It is…
Definition of personal selling Personal selling is one of the major elements of promotional mix. It is a face-to-face activity which takes place between the…
Definition of the product life cycle The product life cycle is a very important topic in marketing. According to Lancaster & Reynolds (2004), the product…
According to ONS (2016) the number of people in work increased and the number of unemployed people decreased between April to June 2016 and July…
What is Ansoff growth matrix? Ansoff growth matrix is an important planning tool that helps organisations determine their growth strategies. There are a number of…
SWOT analysis of Subway This is a detailed SWOT analysis of Subway. SWOT analysis is one of the tools which many strategic planners find extremely…









